ADIDAS HOME OF SOCCER TORONTO

A Global Game in a Local Hub

There is something undeniably electric about Toronto during a major tournament, and with the 2026 FIFA World Cup descending upon North America, the energy is palpable. From June 11 to July 19, adidas is taking over STACKT Market at 28 Bathurst St, turning the shipping-container complex into the 'Home of Soccer.' This isn’t just a place to watch a match; it’s a curated fan experience designed to capture the beautiful game's intensity, culture, and community.

STACKT Market, known for its industrial-chic aesthetic and modular design, is the perfect backdrop for this activation. Nestled at the intersection of the Fashion District and Fort York, the venue offers an open-air, communal vibe that feels more like a European fan zone than a typical Toronto sports bar. With the CN Tower looming in the background and the hum of the city surrounding you, it’s arguably the most photogenic spot in the city to catch a game.

More Than Just a Watch Party

While the primary draw is, of course, the matches—especially the high-stakes Canada games on June 12, 18, and 24—the Home of Soccer is designed to be a daily destination. Adidas has packed the schedule with athlete appearances, which in past iterations have included legends of the game and rising stars of the sport. Keep an eye on their social channels, as these surprise guest spots often turn a standard afternoon into a career-defining moment for local fans.

Beyond the screen, the site features interactive activations that go beyond the usual photo ops. Expect skill challenges, gear customization stations, and a retail pop-up stocked with the latest tournament kits and exclusive adidas apparel. If you’ve been waiting to snag that limited-edition jersey or a pair of boots designed for the tournament, this is your best bet to grab them before they disappear.

Making the Most of the Neighbourhood

STACKT is situated in a prime spot for pre- or post-match exploration. If you’re heading there for a morning match, grab a coffee from the local vendors on-site or wander over to nearby King West for a proper brunch. After the final whistle, you’re just a short walk from the historic Fort York National Historic Site, where you can walk off the adrenaline, or head north into the heart of the Fashion District to explore the eclectic mix of boutiques and cocktail bars that define this corner of Toronto.

Good to Know

• **Arrive Early:** The 'first-come, first-served' policy is no joke, especially for Canada matches. If you want a prime spot in front of the main screen, aim to arrive at least an hour before kickoff.
• **Mind the Schedule:** The space is closed on Mondays. Plan your week accordingly so you aren't left standing outside the gates when the rest of the world is watching the tournament.
• **Getting There:** Parking in the area is notoriously difficult and expensive. STACKT is easily accessible via the Bathurst streetcar (511) or a short walk from the Exhibition GO station. If you’re cycling, there are plenty of bike racks nearby, making it a breeze to roll up and join the crowd.
• **Dress the Part:** While it’s a casual space, it’s a soccer event—wear your colours. Whether you’re repping the red and white or your favourite international club, the crowd here is always enthusiastic and welcoming.